Paint it Yellow: Bringing Happiness Back for Autumn 2021

As we get ready to say goodbye to the promises of summer, there’s a certain sadness left behind. The past couple of months have been a bit rough around here, but I always try to bring the happiness back around.

There’s an urban legend that’s been going around the corners of the internet that said that during his time at the institution in Saint-Rémy, Vincent Van Gogh would eat yellow paint to raise his spirits as he considered it to be the color of happiness. This has been proven to be false by the Van Gogh Museum, but I can understand why an outlandish thing like that would seem possible to so many people. Vincent was even quoted saying that …

Yellow IS happy 🙃

It is clear that with everything that the world has been putting up with for the last couple of months (years?), we can all use a pick-me-up, so I wasn’t surprised by the fact that fashion magazines EVERYWHERE have declared autumn of 2021 as the season of bright yellow.

Earlier this year, Pantone LLC announced that this year’s color actually came in pairs. PANTONE 17-5104 Ultimate Gray and PANTONE 13-0647 Illuminating conveyed perfectly a global sentiment of hope after tragedy, the bright yellow light at the end of the tunnel.

Let’s bring happiness back. We’ve earned it.